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COLUMBIA SPORTSWEAR COMPANY
For the Nike Women's Training Spring 2012 collection, we asked Nike athletes and trainers to examine the way they train and look for the commonalities in their range of motion. Our designers then used innovation and design to develop a collection of footwear and apparel that enhances each one of the 6 CORE MOVES by providing zero distraction and technological details that are hidden in the beauty of a unique design aesthetic.
APPAREL
Nike Epic Crew
The soft, cozy pre- and post-workout garment that will keep you comfortable during your warm up and cool down. Made from Dri-FIT single-knit, plated jersey fabric (a combination of organic cotton, recycled polyester and spandex), it wicks sweat away from your skin helping to keep you comfortable and warm. A cropped body, loose fit, open neckline, raglan sleeves, flat-seam construction (to reduce chaffing) and a gusset that runs all the way from the body to the sleeve hem allow for a full and free range of movement. But it’s also fitted where needed, with a ribbed collar, waistband and cuffs maintaining a snug, efficient fit that won’t leave it flapping about and getting in your way. A fashionable bleach-splattered design and color options that include blue, pink and soft grey alongside the traditional black, means it also looks great.
Nike Seamless long bra
A seamless skin that maximizes breathability and sweat management while minimizing chaffing, irritation or chunky straps that might impede movement.
It’s made from a lightweight fabric blend with a ribbed texture and hugs the contours of the body, flattering your shape. An open mesh panel down the back provides an interesting design feature, but also allows ventilation and, for exercises such as yoga where correct posture is key, a window for the instructor to check alignment. In spite of its softness and lightness, it still offers support for a variety of low-impact gym activities with a hidden internal shelf bra. The longer length, sitting just below the hip, helps prevent the top from riding up, preserving your modesty and making you less self-conscious when performing squats and lunges or rotating.
Nike Go To Seamless Capris
The tight, seamless fit helps support the muscles and flatters the figure. At the back, the waistband is ribbed to keep it in place and tilted up for a natural fit helping to give you reassurance that you won’t be exposed when bending and stretching. It also features a mesh panel for extra ventilation; this can also be used to help guide hip alignment, essential for exercises such as pilates. The lightweight fabric blend feels soft and luxurious but efficiently wicks sweat away from the skin during even a tough workout, helping to keep you dry and minimizing irritation. No seams also mean less chance of chaffing. A ribbed hem on the capris leg keeps it in place so you don’t have to worry about distractions as you power your legs through a demanding workout.